Your website, your ads, a CRM and your team’s Telegram group, connected into one system. Every inquiry reaches you in about a minute and already shows where it came from. Below is the system we built for a remodeling company: the real project is in Warsaw, Poland, and our examples set it in Chicago.
Budgets from US$1,000 a month. Ad spend is paid to Google or Meta directly.
This is how every lead travels: from the ad to the report that shows its cost. What happens at each stage
The case on one A4 page (PDF)A lead system connects everything between the first click and the signed job: the ads, the website, the analytics, a CRM and the lead alerts.
A CRM, short for customer relationship management, is the list of every inquiry: who reached out, what they need, where they came from and how far the deal has gone. On its own, though, it is an empty database: someone still has to connect the forms, tag the ads and count the calls. Without that, the CRM shows names but not where they came from.
We don’t sell a CRM app. We build the whole system for you, already connected. It fits local services where customers call and write, such as
10 pages: services, a gallery of finished projects and request forms. No WordPress or plugins, so there is nothing to keep updating.
Google Analytics, the Meta Pixel and a cookie consent banner under the EU’s privacy rules (GDPR).
Leads, sources and statuses, and spam protection for the forms without a captcha.
Another 10 pages with adapted copy and their own addresses, so Google shows each visitor the page in their language.
Structured data for Google, answers to common questions and a separate file for ChatGPT.
A card in about a minute, status buttons, reminders and a morning summary.
Six stages from the ad to the report. At each one you can see what happens with the customer and what you see.
Someone sees your ad on Facebook or Instagram, searches Google for your service, for example “bathroom remodel chicago”, or finds you in a ChatGPT answer.
You see: every ad carries a tag, so later you know exactly which one brought the customer.
They land on a fast site in their language. A request takes 30 seconds, and on a phone the call button is always under the thumb.
You see: only real requests. Spam is filtered without a captcha, so people have nothing to solve.
A call tap, an email, a messenger tap and a form all count as inquiries, with cookie consent where the law requires it.
You see: the ads learn from people who actually reached out, not just from clicks, and look for more people like them.
The lead lands in a CRM on your domain together with its source: an ad, a Google search, ChatGPT or a direct visit.
You see: the status, the deal value, the spend by channel and the cost of one lead.
In about a minute, the lead card reaches your team’s group.
You see: the name, the phone, what they need and where they came from, with status buttons under the card.
The ad spend is matched with leads and deals, channel by channel.
You see: what one lead costs in each channel, what pays off and where to move the budget.
All leads, their sources and their statuses live on your hosting. You see how many came in, what each one cost and which ads bring deals.
A new lead arrives in your team’s Telegram group, and the status changes with buttons right under the card. Alerts can also go to your email; we don’t send them by SMS.
We need to redo a 50 sq ft bathroom, the tiles are already bought📍 Facebook · ad “Bathroom remodel”9:12
A CRM app is software you set up yourself or with an integrator. A lead system is the site, analytics, ads, CRM and alerts, already connected, which we build around your business.
| What matters | system | CRM app |
|---|---|---|
| Where the data lives | On your hosting, under your domain | On the app’s servers |
| Who connects the site, the ads and the CRM | We do, when we build the system | |
| Where a lead came from | The campaign and the ad are saved with the lead automatically | Depends on how the forms, the ads and the integrations are set up |
| How you pay | Work under an agreement with the scope written down | A subscription on the app’s plan |
| Lead alerts | A card in Telegram in about a minute, with status buttons, plus email | Depends on the app and its integrations |
| Your part | Hosting with PHP and access to the domain | The plan, the access and the integrations |
A separate CRM app makes sense if you have a large sales team, complex pipelines or inventory to track. If that’s what you need, we’ll tell you on the first call.
We say this before we start, so there are no surprises. We don’t promise a number of leads. We promise that you see every lead, with its source.
We build the system and test it on the live site before any ad goes out.
What you sell, to whom and in which city. We look at your site, access and ad accounts and say what will work and what won’t.
The site, analytics, the CRM and alerts. We test the path from the click to the lead on the live site, with test data.
We prepare the campaigns, and you switch them on. The ad accounts and access are in your name.
Every week we improve the campaigns, and every month you see where the budget goes and what a lead costs.
Minimum budget
We take on projects with a marketing budget from US$1,000 a month. You get a quote for your system after a short call and a check of your access.
I want this systemDidn’t find your answer? Ask in the form or on the contact page.
A CRM app is software you set up yourself or with an integrator. A lead system is the whole path, built for you: the website, analytics, ads, a CRM on your domain and lead alerts, already connected. Every lead arrives with its source, and the data stays on your hosting. If you need complex sales pipelines or inventory, a separate CRM app may fit better, and we’ll say so.
No. The real project is a remodeling company in Warsaw, Poland, built in 2026. On this page we set the same system in Chicago as an example, because for a US or Canadian company it works the same way, with the site and the ads in English. We don’t publish results for US or Canadian clients that we can’t confirm.
No. Lead cards arrive in your team’s Telegram group in about a minute, with status buttons, and alerts can also go to your email. We don’t send SMS alerts or SMS campaigns. Everyone in the group sees new leads, so you decide who to add: a manager, a foreman or a partner.
On your hosting. The CRM runs on your domain and needs hosting with PHP; without access to your hosting, we put it on a separate subdomain. You sign in with a code sent to your email, with no passwords. We don’t read your email or personal messengers, and if we stop working together, the CRM and the data stay with you.
We take on projects with a marketing budget from US$1,000 a month. How much of it goes to the site and the system and how much to the ads depends on what you already have. You pay for the ads to Google and Meta directly. You get an exact quote after a short call and a check of your access, before the start.
Tell us what you sell and where your customers are. We’ll look at your site and your access and tell you honestly what we can build.
Budgets from US$1,000 a month. Ad spend is paid to Google or Meta directly.
