Business on pause. The overwhelming majority of entrepreneurs do not even stutter about profit this spring: in the current situation, getting to zero and not closing is a program-maximum. You can deny it, still be angry, or you can accept the situation as it is and start implementing Plan B, if of course you have […]

The idea of entrepreneurship in gastronomy attracts many, if not all business immigrants. A low entrance threshold, a fast payback period and, in general, a cafe is a thing for the soul. Or would you say that you have never thought about a place where you can honour your friends with signature cocktails? Well, there […]

Advertisers from the CIS will say that creativity does not sell in Poland. Yes, local people approach the purchase of a product in a rational way: benefit, quality, consistency – these are the constant principles that guide Poles. And music, as you know, is ordered by the one who pays. Despite the fact that local […]

Have you also heard about the emergency package that the Polish government has taken to “set up” the economy affected by the epidemic? The media report that the anti-crisis shield will allocate 45 billion euros to the most needy areas. We, like you, wonder how this money will be distributed. Just a remark: there are […]

Sectors of the economy that have been out of business due to the COVID-19 epidemic are particularly affected. Only the lazy one did not list them, so we decided to go the other way and look for lifeboats in advertising tools for businesses that are on the verge of bankruptcy. Tourism. The only people who […]

Let’s set ourselves straight for the good. Even if you think everything is rolling in tartarars, it’s only at first sight. Let’s face it. We spent several nights on the Polish tab traidingview.com and the core resource money.pl to catch up with local business trends. Next, just the facts. And let’s start with the good […]

The crisis came when they were not waiting. Already today, the COVID-19 pandemic has caused the world economy to sink heavily. But sad global statistics are no reason to despair of small fish. Do you remember how Rozetka, Ukraine’s largest online shop, was shot during the 2008 crisis? Even today, its founders say that if […]

While we were analyzing Polish business surges on the stock exchanges, the American service WordStream revealed no less interesting global trends. It turns out that the coronavirus has influenced even Google Ads! Let’s talk today about areas that have seen such positive changes in their advertising accounts as reduced transition fees, increased ad impressions and […]